# Ines Carver Source: https://sites.fynesite.com/showcase-ines-carver/ Skip to content Ines Carver Brand & packaging Work Services & rates How it runs About Start a project # I design the *label* people pick up. Packaging and identity for small food, drink and home companies. The person you brief is the person who draws it. Start a project See the work Booking from November Freelance in Providence, RI since 2015 ![A frosted glass jar with a white lid and a blank paper label, standing beside a plain uncoated carton on a pale stone ledge.](https://images.unsplash.com/photo-1779437141537-62577b216307?w=1200&q=72&auto=format&fit=crop) **Before the label.** No brief yet.Proof 1 ## Selected work Identity and packaging systems, mostly for companies making fewer than twenty products. Each one is drawn, specified and prepared for print by me. Pell & Wick Beeswax · No. 04 ### Pell & Wick A candle company with nine scents and no system holding them together. One label architecture, numbered by scent, so a new fragrance drops into the range without a redesign. Identity · Label system · Print specification 2025 Sour Cape Small batch hot sauce MildHotCape ### Sour Cape Three heat levels that had been three unrelated bottles. Now one silhouette, one type lockup, and colour doing the work of telling them apart on a crowded shelf. Identity · Bottle labels · Shelf test 2025 Wendle Point Credit union · Est. 1948 ### Wendle Point Credit Union A seventy-year-old member-owned bank that wanted to look its age in the good way. Wordmark, branch signage and a card design their printer could actually hold to. Wordmark · Signage · Card design 2024 Quill & Field A field guide series 123456 ### Quill & Field Jacket design for a six-book natural history series from a two-person press. The grid stays fixed and the illustration moves, so book seven costs an afternoon instead of a project. Series design · Jackets · Typesetting 2024 Harvest 2023 Marrin Terrace Single grove olive oil ### Marrin Terrace One oil, one grove, one harvest a year — and a bottle that had been saying none of that. The vintage now leads, printed on a band that changes while the label does not. Identity · Bottle label · Annual band 2023 ## Services, and what they cost Published because you should not have to open a conversation to find out whether I am in your range. ### Label or packaging A single product, or a range that needs one system holding it together. - Concept routes, then one developed - Dielines drawn to your printer's template - Print-ready artwork and a spec sheet - One round of press-proof corrections **$3,400 – $9,000**Depends on how many SKUs share the system. ### Brand identity Wordmark, palette, type and the rules that keep it consistent after I hand it over. - Wordmark and secondary marks - Colour and type specification - Applications you actually use - A short guide, not a 90-page book **$6,500 – $14,000**Four to eight weeks, depending on approvals. ### A day at a time For work that does not need a project around it — a new flavour, a trade-show stand, an art-direction pass. - Booked in single days - You set the agenda for the day - Files handed over the same evening - No minimum block **$1,150 / day**Half days are not offered; they never fit. The project fees above are ranges because the honest answer depends on how many products share the system and how many people have to approve it. I quote a fixed figure after the first call, and that figure does not move unless the brief does. ## How a project runs Three stages, and you see something drawn in the first two weeks of every one. ![A black linen tester standing on a printed colour test sheet, over cyan, yellow and grey tint scales and overlapping ink circles.](https://images.unsplash.com/photo-1715154470884-1c2be0b0129f?w=900&q=70&auto=format&fit=crop) Press check. A linen tester on the printer’s test sheet. 01 ### A call, then a written brief Forty minutes about the product, the shelf it sits on and who reaches for it. I write the brief back to you and we agree it before anything is drawn. 02 ### Routes, then one direction Two or three genuine directions — not one real option and two to make it look good. You pick one, and the rest of the work develops it rather than starting over. 03 ### Artwork your printer can use Dielines to their template, colours specified, a spec sheet naming stock and finish. I talk to the printer directly and stay on the job through the press proof. ![Three deckle-edged paper samples in sage, pale blue and blush, laid on white, each debossed with a colour name.](https://images.unsplash.com/photo-1740324974142-e8f56fc5463b?w=800&q=70&auto=format&fit=crop) Paper samples. Sage, pale blue, blush. About I have worked for myself since 2015, after six years in packaging studios in Boston and here in Providence. The studios taught me the craft and also what I did not want: a client briefing one person, a second person drawing it, and a third explaining afterwards why it came back different. So I kept the work small enough that I can do all of it. You brief me, I draw it, I take it to press. Most of what I make ends up in someone's hand in a shop — a jar, a bottle, a box, a jacket on a shelf. That is a specific discipline. It has to survive bad lighting, a printer's tolerances and a two-second glance, and it has to still be legible at the size the bottle actually is rather than the size it looked on screen. I take on two projects a quarter, which is the honest number for one person doing the drawing and the press-checking. It means I sometimes cannot start when you want to, and it means the project you do book is not competing with five others. Availability ## Booking from November, two slots a quarter. Send me what the product is, roughly when you need it on a shelf, and what you are working with. I answer every enquiry within two working days, including the ones I have to say no to. Enquiry · Reply in two working days · Companies across the US [Email hello@inescarver.example](mailto:hello@inescarver.example?subject=Project%20enquiry) [Call (401) 555-0142](tel:+14015550142) ### What to send in the first email 1. **What the product is** — and how many of them share the packaging. 2. **When it has to be on a shelf.** If there is a trade show or a season behind the date, say so. 3. **Who has to approve it.** One founder and a committee of six are different projects. 4. **Whether a printer is chosen.** If they are, I will work to their template from the start. #### Ines Carver Freelance brand and packaging design for small food, drink and home companies. #### Sections - Selected work - Services & rates - How a project runs - About #### Get in touch - [hello@inescarver.example](mailto:hello@inescarver.example) - [(401) 555-0142](tel:+14015550142) - A studio in Providence, Rhode Island Fictional demonstration business — website built with FyneSite. © 2026 Ines Carver